You should remember that marketing and closing that sale is a process when updating your vocabulary to include these power words. Therefore, you should not forget that words are an important component of that process. You should remember that selling as any other process consists of a number of layers. These layers are designed with the sole intention of appealing to that potential client and building a relationship that will last. Take the example of a radio presenter who is selling an idea on the radio. Whenever he does that using effective words that appeal to listeners, the listeners become aroused and want to hear more of what he or she is talking about. The more powerful the words he or she uses are, the more attracted the listeners will be to a point where they will pick up their phones and call the station to inquire more. Now I bet that you are asking yourself which words are that I will need to update my vocabulary. The answer is disappointing. There is no particular word. You will have to be natural and creative to figure out which words will trigger that urge in your client to make a purchase.
Even though there are no specific words to use. A few have proven to be magnets when it comes to marketing and sales. These power words have been tried and tested and, therefore, have proven to be effective in evoking the curiosity of the client. These words include New or Exclusive, Fast, Quick, Easy, and Guarantee. I guarantee you that the effective use of these words in marketing will close that sale faster than you initially thought.
